The contract has been agreed with Khimji Ramdas, an organisation based in Oman that trades in a range of markets, spanning distribution, retailing, services and manufacturing.

The aim of the new co-venture is to target affluent Omanis who are more likely to install private gyms at home than they are to acquire membership at a health club.

Premier will train Khimji staff in Level 2 Gym Instruction and Level 3 Certified Personal Trainer. Khimji Ramdas will then provide Premier-qualified trainers to work in people's homes, complementing equipment installations by Cybex, another of its partners.

Image: Pete Banbury from Premier Training with the management of Khimji Ramdas

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