24 Jan 2018
Adding on to spa services adds up to satisfied guests
BY Lauren Heath-Jones
Whether you call them enhancements, add-ins or add-ons – offering service upgrades is a terrific way to differentiate your spa and the client experience. In fact, if you’re not currently offering these enhancements, you’re probably leaving money on the table.
SpaSoft offers several advantages to spas looking to offer enhancements, upsell services and tie retail to treatments. Whether your staff is booking the appointment, or the guest is booking online, the time of reservation is a great opportunity to offer enhancements. By consistently promoting add-ins, more guests will enjoy the enhanced experience.
"As all spa directors know, these are like gravy – very little cost in terms of product and layered into an existing service – so have zero time costs," says Angela Striker, Spa and Resort manager at Harrison Hot Springs. Striker has seen an impressive 75 per cent increase in enhancement bookings by offering them online.
Service providers can also offer upgrades and enhancements at the time of service. Use incentive programs and structure commissions to encourage your staff to push service additions. Also, what gets measured gets done. Configure service add-ins as their own business line to allow for detailed reporting.
Using the recommended products feature in SpaSoft can help your staff follow through and close retail sales tied to service enhancements. In addition, recommended products are stored on the guest profile for future visits. Another great service addition is to present guests with samples or travel size products to take home with them. Using the promotional products feature in SpaSoft helps you to track and report on those offers.
Service additions can be a great way to enhance a guest’s experience, to take service delivery to a higher level and to provide exceptional guest service that brings guests back time after time. Add-ins also offer a great way to bump up spa revenues.
For more information please visit:
www.springermiller.com/adding-on-to-spa-services-adds-up-to-satisfied-guests
www.springermiller.com/spasoft-spa-management-system/a>
www.springermiller.com/spasoft-spa-management-system/online-spa-booking
www.springermiller.com/contact
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