Printed from : The Leisure Media Co Ltd

20 Mar 2020


New visual data website offers 'live' monitoring of COVID-19's effect on global leisure industries
BY Tom Walker

New visual data website offers 'live' monitoring of COVID-19's effect on global leisure industries

Technology firm Purple WiFi has launched a live data website, offering a real-time, visual representation of the effects of the COVID-19 (Coronavirus) pandemic on leisure industry sectors globally.

Utilising the company's billions of footfall data points, Purple's data scientist team has constructed the live charts to help visualise the impact felt in a number of sectors.

Among the key findings is that cancellations and postponements within the US sports market has led to an 87 per cent decrease in the number of visitors to stadiums, arenas and other sports venues across North America – costing the industry an estimated US$5bn.

The US hospitality sector is one of the industries worst hit, with a 77 per cent decrease in hotel guests across the region, while restaurants have seen a significant decline in footfall too.

Retail, however, has yet to be affected in the same way that other industries have across the US and Canada, with data showing just a 13 per cent dip in footfall traffic.

To view the live data feed, click here for the Purple website.


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