23 Mar 2020
Joe Wicks' Youtube PE lesson goes global – attracts 2.3m views in first nine hours
BY Tom Walker
A live workout streamed on YouTube, which looks to help keep families active during the coronavirus outbreak, has gone global.
Hosted by UK-based personal trainer Joe Wicks, the first family-oriented Physical Education (PE) class on 23 March saw 800,000 families tune in and take part in the live class.
Since its broadcast at 9.00am GMT, it has been viewed more than 2.3m times – and the number is growing rapidly.
Using his The Body Coach TV Youtube channel, Wicks pledged to stream classes every day in order to "keep the nation fit and healthy", as schools across the UK shut in a bid to tackle the outbreak.
"I want this to be an opportunity for us all to interact, connect, stay fit and have fun," Wicks said.
"I'm going to do this every single Monday to Friday until our schools are back open and the kids are back in school."
As well as tens of thousands of families in the UK, people tuned in from as far as Brazil, Jamaica and Canada.
Wicks, who had already built a following with his 15-minute recipes and workout videos, said the response of the first session "had been amazing."
The 30-minute classes will be streamed every morning at 9.00am GMT.
To view The Body Coach TV Youtube channel, click here.
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