Printed from : The Leisure Media Co Ltd

29 Sep 2020


Equinox launches outdoor gym concept
BY Tom Walker

Equinox launches outdoor gym concept

Fitness giant Equinox has opened its first fully-outdoor gym in Los Angeles.

Called Equinox+ In The Wild, the gym is perched on a rooftop and has been designed to provide a boutique experience in accordance to the Equinox brand, with features such as high-end equipment, luxury rubber flooring and surround-sound audio systems.

The 27,000sq ft space is located at Century City, close to an existing Equinox club, and offers members a number of exercise stations, functional fitness areas and personal training.

Facilities include a strength floor area, tented cardio areas, a covered outdoor class studio area, a regeneration zone and a changing area with lockers.

The space will be accessible for existing Equinox members with either an All Access or Destination membership, who can book work-out slots at the site.

"We’re excited to invite our members to go beyond the walls of the club with Equinox+ In the Wild," said chair, Harvey Spevak.

"Our first site is an epic site, made for the City of Angels."

In addition to the outdoor gym in Los Angeles, the new Equinox+ In The Wild programme has also seen the operator begin offering outdoor group exercise classes, outdoor pilates and outdoor personal training at its sites in California at Equinox Newport Beach Equinox Sports Club Los Angeles, West Hollywood and Westlake Village, as well as in New Jersey and New York.

• To learn more about the Equinox+ In The Wild offer, click here.


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