21 Dec 2020
Spinning creator Mad Dogg Athletics files patent infringement suit against Peloton
BY Tom Walker
Mad Dogg Athletics, the company which created the Spinning bikes, has sued Peloton Interactive for patent infringement.
A suit, filed in the US District Court for the Eastern District of Texas, alleges that Peloton’s Bike and Bike+ infringe US Patent Numbers 9,694,240 and 10,137,328 – both which are directed to core features of an exercise bike designed to "bring the experience of an instructor-led class into the rider’s home".
John Baudhuin, co-founder and CEO of Mad Dogg Athletics said: “We revolutionised the indoor cycling category in 2008 with the eSpinner bike which featured the world’s first touch-screen display designed to bring instructor-led coaching and power training straight to the rider’s home.
"Peloton has built its business by freeriding on Mad Dogg’s patent-protected innovations.
"Peloton cannot compete in the category that Mad Dogg created by trampling on Mad Dogg’s rights.”
Mad Dogg Athletics' other brands include Peak Pilates, CrossCore, Ugi, Resist-A-Ball and Spin Fitness.
The suit comes a year after Peloton settled a separate lawsuit against indoor cycling brand Flywheel.
Peloton brought a case against Flywheel in 2018, in which it alleged that Flywheel had copied aspects of Peloton's technology to stream live and on-demand classes, as well as to track riders' performances.
In February 2020, Jeffery Naumowitz, Flywheel's chief financial officer, admitted in a statement filed at the United States District Court in Texas that Peloton's complaint was "valid".
Flywheel shut down its Flywheel At Home service on 27 March this year (2020).
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