06 Apr 2021
Therabody adds to ecosystem of products with compression tech launch
BY Tom Walker
Fitness tech firm Therabody has expanded into a new area of wellness with the launch of a new compression recovery device.
Using clinical pneumatic compression technology, RecoveryAir is a medical-grade device designed to reduce muscle fatigue, soreness, swelling, inflammation and increase overall circulation.
Therabody will market the product to the fitness market and professional athletes, as well as a solution for post-operation and rehab patients.
Targeting the lower body, RecoveryAir uses precise controlled pressure to promote the health of the circulatory system, helps promote blood flow, and circulation back to the heart.
The pressure is then released, allowing blood to flow back to the limb.
As a passive treatment, RecoveryAir allows users to sit, read and relax while the technology does the work for them.
RecoveryAir is based on the existing RecoveryPump tech, created by RP Sports.
Therabody acquired RP Sports in November 2020 and has now rebranded it as RecoveryAir.
The move comes just weeks after Therabody secured strategic investment from more than 100 superstars across sport, music and the entertainment industry.
Among the 100 investors are musicians Jay-Z and Rihanna, James Bond actor Daniel Craig and a number of footballers – including Belgium international Kevin De Bruyne and England stars Trent Alexander-Arnold and Marcus Rashford.
The round includes investments from Hartbeat Ventures – led by US comedian Kevin Hart – Marcy Venture Partners, growth equity fund Rx3 Growth Partners, TRUE Capital Management, 13 Endeavors and Thirty-Five Ventures.
Therabody was launched in 2016 as Theragun, offering percussive massage therapy devices, will use the funding to accelerate its research and development efforts to innovate new products and services.
It then evolved into Therabody in 2020, with the aim of building an ecosystem of products at the "intersection of fitness, recovery and pain management".
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