31 Mar 2022
Auberge Resorts to manage Wildflower Farms retreat in New York's Hudson Valley
BY Megan Whitby
Auberge Resorts Collection has been appointed to manage Wildflower Farms, a new resort nestled on 140 secluded acres in New York’s Hudson Valley.
Located 90 minutes from New York City, the 65-key Wildflower Farms, Auberge Resorts Collection is being designed as an oasis of nature underpinned by wellness.
The resort will open in late 2022 with a 9,000sq ft Auberge Spa including five single and one couples’ treatment rooms, outdoor hot tubs and an indoor saltwater pool – which will serve as an area for relaxation pre- or post-treatment.
Auberge Resorts is planning to power spa rituals using fragrant herbs grown on-site.
Wildflower Farms will sit amid an expansive landscape with views of Shawangunk Ridge and a flowing river along the forest’s edge.
The destination’s far-reaching grounds will include orchards, animals, heirloom gardens, a namesake farm and fields of wildflowers throughout.
“We’re overjoyed to welcome Wildflower Farms to our portfolio and introduce an environmentally conscious luxury resort in the market,” said Dan Friedkin, Auberge Resorts chair.
“We look forward to partnering with SY Holdings to bring our signature hospitality and experiences to Upstate New York.”
Wildflower Farms will sit where the Hudson River Valley meets the foothills of the Catskill mountain range.
The area was a place of inspiration for various 19th-century Hudson River School painters and has a strong history of culinary influence. Today, the Hudson Valley is home to orchards and farms, distilleries, state parks, art galleries and antique markets.
Design and accommodation
Forged from a partnership between architects Electric Bowery and design firm Ward and Gray, the property is pitted to become a sanctuary connected with the land that blurs the line between indoors and outdoors.
The resort will feature freestanding light-filled accommodations integrated into nature and surrounded by white pines and native perennials.
The bungalows, cottages and suites will be outfitted with natural materials and amenities including wood-clad ceilings and floors, wool fabrics, cosy window seats, fireplaces, wood decks, private patios and fire pits.
The guest journey will be rooted in evergreen and seasonal activities, from outdoor adventures to grounding, wild-crafted wellness offerings.
The grounds will also be home to tennis courts, a pavilion-style open-air gym with a movement studio and miles of dedicated hiking trails.
The resort will also offer nearby access to Mohonk Preserve, a private reserve known for hiking, biking and world-class rock climbing.
With a strong connection to the farmland on which the resort sits, the culinary programme and experiences will be a central focus at Wildflower Farms.
The destination restaurant will serve as the heartbeat of the resort, featuring a bar, open kitchen and farm-based cuisine.
Guests will engage with the farmland through hands-on experiences such as foraging, organic vegetable farming, cooking classes and picnics around the property.
“Wildflower Farms will reinvent luxury in an understated and experiential way, which makes it a fitting collaboration for Auberge Resorts,” said Craig Reid, president and CEO of Auberge Resorts.
“There will be no better place to escape for an abundance of green space, a greater sense of wellbeing and transformative culinary experiences, all just 90 minutes from New York City.”
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