08 Dec 2022
Floating Salmon Eye visitor attraction by Kvorning Design highlights sustainable aquaculture
BY Tom Walker
A new floating visitor center and art installation is showcasing aquaculture, informing the world on how to better feed the planet with sustainable seafood.
Called Salmon Eye, the aquaculture centre is located in Norway’s Hardangerfjord, just outside the town of Rosendal.
Created by Kvorning Design, the project was conceived and financed by Sondre Eide, the CEO of third-generation salmon farming business Eide Fjordbruk.
A world-class visitor and learning center, Salmon Eye aims to highlight the impact of aquaculture and its production techniques.
The centre is intended to be a leading forum for learning, teaching, and holding open discussions about the future of fish farming.
The aim is to build and evolve toward creating highly sustainable means of aquaculture practices.
Measuring 1,000sq m and with a height of 14,55m, the interior space spans four levels.
The exterior design of the centre mimics the shiny, silvery skin of salmon and the shape takes after the fish’s eye – which means it can be seen from miles away.
Arne Kvorning, CEO of Kvorning Design – and mastermind of the architectural design of the pavilion – said: "Salmon Eye will become an international design icon for Eide Fjordbruk and revolutionise sustainable aquaculture in the future.
"I'm convinced the floating aquaculture visitor attraction and art installation will set new standards for sustainable aquaculture in every aspect.
"I'm thrilled to see how the initial ideas have emerged intact – from design, interaction, research and technology to the realisation of the immersive experience.
"Salmon Eye looks completely like our early visuals. It has been fantastic to design the floating pavilion together with such a trusting, ambitious and visionary entrepreneur like Sondre Eide, the Eide family, and the dedicated team at Eide Fjordbruk who believed in the idea and envisioned its full potential from the very beginning three years ago."
FAST FACTS
Project: Salmon Eye
Client: Eide Fjordbruk, Hålandsdalen, Norway
Location: Hardangerfjord at Hågardsneset just outside Rosendal, Norway
Architecture and experience design: Kvorning Design, Denmark
AV: Creative Technology Norway
Contractor AS: Fluctus, Norway
Fabrication: Marketex Marine, Estonia
Project period: 2019-2022
DATA
Double-curved ellipsoid structure
Height: 14,55 m spanning 4 levels (above and below the water)
Area: 1,000.6 square meters
Weight: 1,256 tons
Location: Located above 300m depth, designed and built to withstand over 4m waves
Access: Guided visits by electric boats from Rosendal, Norway.
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