The new Feel Good Factory in St Petersburg, Florida, opened in May with 20 pieces of Shapemaster equipment, including the Powertone range and Multimaster.

The site also offers a Reactiv8 Your Life rehabilitation centre for people who need physical reconditioning or post-injury rehabilitation. This will feature the

Easytone range from Shapemaster and will be operated by qualified exercise physiologists, with programmes specifi cally designed for disabilities or medical conditions.

Ruth Chapman, the centre owner, is already looking for a second site.

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